Guide to our name

Name guide

Company name: esela – The legal network for social impact

When using the company name, only the word “The” should be capitalised to read “esela – The legal network for social impact”. This is the same way the name is presented in our logo.

The ‘e’ in esela should always be lowercase; this applies even when used at the beginning of a sentence.

Example 1:

esela – The legal network for social impact is an international network of lawyers, advisors, academics and entrepreneurs that promotes positive social impact.

Example 2:

• ABC company
• esela – The legal network for social impact
• Bates Wells

Can I shorten the name to “esela” in e-communications?

• No. The full name must be used in all printed and e-communications.

What about using “esela” in conversation or in emails?

• Yes. When talking to people who are familiar with us, feel free to use ‘esela’ for short hand. The shortened name should be in lowercase letters, even when used at the beginning of a sentence.

Pronunciation guide

How do I pronounce esela?

• ess – el – ah. The stress is on the middle syllable, ‘el’